09th of November, 2026 — Valor Material Handling announces a strategic partnership with Rainbow Dynamics, expanding its warehouse automation portfolio with the RackBot™ goods-to-person solution. The collaboration marks an important step in Valor’s ambition to offer customers a broader range of integrated, scalable and cost-effective warehouse automation solutions.
With a strong foundation in person-to-goods automation, Valor has established its position by delivering practical material handling solutions that combine functionality, flexibility, rapid implementation and a predictable return on investment. Its patented Qliqflow™ platform demonstrates this philosophy through standardised, modular technology that can be configured, adapted and expanded as operational requirements change.
Building on this expertise, Valor identified a strategic opportunity to complement its existing portfolio with a dedicated goods-to-person solution. Rather than developing a completely new robotic storage system, Valor sought a technology partner whose products and engineering philosophy closely matched its own approach to warehouse automation.
Following its search, Valor selected Rainbow Dynamics and its RackBot technology.
Expanding from person-to-goods to goods-to-person automation
Valor’s existing solutions focus on optimising the internal flow of goods through modular conveyor systems, sorting technology, intelligent software and integrated picking and packing processes.
The Qliqflow platform is designed around a straightforward principle: automate where it adds measurable value, avoid unnecessary complexity and build systems around actual operational requirements.
This approach enables Valor to deliver high-performance solutions with relatively short implementation times, while maintaining the flexibility to adapt systems as customer needs evolve.
The addition of goods-to-person automation is a logical next step.
By introducing RackBot into its solution portfolio, Valor can now address a wider range of warehouse processes, including high-density storage, automated inventory retrieval and the delivery of goods directly to picking workstations.
This creates new opportunities to combine Valor’s existing material handling expertise with robotic storage and retrieval technology, offering customers a more comprehensive approach to warehouse automation.
A technology partnership built on shared principles
Valor’s decision to partner with Rainbow Dynamics was driven by more than the technical capabilities of RackBot. Equally important was the strong alignment between the two companies’ approaches to engineering and automation.
Both organisations believe that effective warehouse automation does not necessarily require complex or expensive technology. The best solution is one that meets operational requirements, can be implemented efficiently and delivers a convincing business case.
This shared philosophy is reflected in several key principles: straightforward engineering, modular system architecture, functional reliability, flexibility and a clear focus on return on investment.
RackBot’s modular architecture, high-density storage capabilities and direct tote retrieval align with Valor’s approach to designing practical systems around customer requirements.
For Valor, the partnership provides a way to introduce goods-to-person technology while maintaining the principles that distinguish its existing solutions.
The right level of automation for the best return on investment
A central element of Valor’s engineering philosophy is achieving the optimal balance between people, processes and technology.
Rather than maximising automation for its own sake, Valor focuses on identifying where automation can create the greatest operational and financial benefit.
This approach is fundamental to its focus on delivering the best possible return on investment.
Modularity plays an essential role. By configuring a solution around current capacity requirements, customers can avoid unnecessary upfront investment. As order volumes, storage requirements or picking demand increase, additional capacity can be introduced to support growth.
This provides a practical route to automation: start with what the operation needs today, establish a strong business case and retain the flexibility to expand when demand justifies further investment.
The combination of Valor’s existing material handling solutions and RackBot technology is intended to extend this philosophy across both person-to-goods and goods-to-person applications.
A natural next step for Valor
“Over the years, we have built our business around a very clear philosophy: warehouse automation should be functional, flexible and financially attractive,” said Gerby Maas, Managing Director of Valor.
“Our Qliqflow system demonstrates what can be achieved with standardised, modular technology and straightforward engineering. It allows us to deliver solutions quickly, keep complexity under control and provide customers with a clear return on investment.
“We wanted to extend that same approach into goods-to-person automation. Our objective was not simply to add another product, but to find a solution that genuinely fits the way we design and deliver projects.
“With Rainbow Dynamics, we have found a partner that shares our thinking. RackBot gives us the opportunity to expand our offering while staying true to what makes Valor different: practical engineering, modularity and a strong business case for the customer.”
RackBot: flexible goods-to-person technology
RackBot is a robotic storage and retrieval system designed to automate tote handling in warehouse environments.
The system combines high-density storage with direct access to individual totes, enabling goods to be retrieved and transported to picking workstations. This reduces the need for operators to travel through storage aisles and allows them to concentrate on value-adding activities.
Its modular architecture offers flexibility in storage configuration, robot capacity and workstation design. This enables solutions to be developed around the available warehouse space, inventory characteristics and required throughput.
For operations facing labour shortages, increasing SKU ranges, limited storage space or fluctuating order volumes, goods-to-person automation can provide an attractive alternative to conventional picking processes.
Valor will combine this technology with its expertise in material flow design, system integration, controls and software to develop solutions that fit the wider warehouse operation.
Combining complementary strengths
The partnership brings together Valor’s experience in warehouse process optimisation, material handling engineering and system integration with Rainbow Dynamics’ robotic storage and retrieval technology.
“Valor’s approach to warehouse automation is closely aligned with our own,” said Jaap Vos, GM – UK & Europe at Rainbow Dynamics.
“Both companies recognise the importance of modular, practical technology that delivers measurable operational benefits without unnecessary complexity.
“Through this partnership, we can combine RackBot’s goods-to-person capabilities with Valor’s expertise in material handling and system integration. This creates a strong proposition for customers looking for flexible automation solutions with a clear business case and room for future growth.”
The collaboration will focus on developing customer-specific solutions in which storage, retrieval, transport, picking and downstream processes work together effectively.
From initial concept and system design through to implementation and operational support, the objective is to provide customers with automation that is technically sound, commercially attractive and adaptable to changing requirements.
Strengthening Valor’s position in warehouse automation
For Valor, the partnership represents more than an expansion of its product range. It strengthens the company’s ability to advise customers on different automation concepts and select the most effective combination of technologies for each operation.
By bringing person-to-goods and goods-to-person capabilities together, Valor can take a broader perspective on warehouse design and operational efficiency.
The guiding principle remains unchanged: deliver the functionality customers need, use straightforward and reliable technology wherever possible, and ensure that investment in automation creates measurable value.
With Rainbow Dynamics as its goods-to-person technology partner, Valor takes another step towards providing integrated warehouse automation solutions built around flexibility, speed and the best possible return on investment.




















